

Limited edition button up shirts will be available in 4 production runs a year. These are available on pre-order basis and there will only be a limited amount of sizes available for sale on the website.
The pre-order window will be open for 7 days. Our master shirt makers will then craft your shirt with an estimate turnaround 4-6 weeks.
Priority is given to those that have ordered before.
Welcome our GFW community! To ensure we provide you with the perfect fit, we'll need to have a quick chat before processing your order. Please look at the sizing guide and fill out our new customer form here. Do this now and you will be able to order from pre-order Batches with no delay.
Batch #5 shirts will be Christmas designs, pre-order window end of October 2025. Sign up to the newsletter to be informed of all new collections.
We are different from other clothing companies. Our button down shirts are specifically designed to fit your body - think of them as halfway between off-the-peg and bespoke. We need your measurements to ensure the best fit. Please submit your details and we can advise shape / size.
How did you find us? We describe ourselves as a gender-free company, and we know that, as shirt lovers, you're seeking button-up shirt styles that are classic, gender-neutral, androgynous, non-binary, and tomboy. "Boyfriend fit"? We dislike this term, as it implies, we're "borrowing" a menswear fit. You deserve to wear clothes that suit your style and fit your body, regardless of how society chooses to label it.
Behind the Seams: Our Visit to Istanbul Earlier this month, we took a trip to Istanbul to visit the factory...
We love comedian Zoe Lyons and she likes our shirts, mutual respect init.
We asked her to share what she likes about them and this is what she said.
By Suki Is there such a thing as non-binary fashion or the perfect androgynous or non binary outfit? From a...
Ride a bike, work on a farm? This bread is for you (but not if you are a woman). First,...
Behind the Seams: Our Visit to Istanbul Earlier this month, we took a trip to Istanbul to visit the factory...
We love comedian Zoe Lyons and she likes our shirts, mutual respect init.
We asked her to share what she likes about them and this is what she said.
By Suki Is there such a thing as non-binary fashion or the perfect androgynous or non binary outfit? From a...
Ride a bike, work on a farm? This bread is for you (but not if you are a woman). First,...